Have you heard about Google’s upcoming Penguin 4.0 update? Are you also scared of the impacts of the next update? This is common because every update brings havoc in the SEO industry. Even the experts working very cautiously and wisely get affected by the updates. Do you remember the first Penguin that was released in … Continue reading “Is your Link Profile Ready for Google Penguin 4.0 Update?”
Month: June 2016
Amazon Beats Google as Preferred Product Search Point
Power Reviews recently conducted a survey of 1000 US consumers to find out the preferred starting point for product search. The report surprises everyone by announcing that Amazon is the most preferred starting search point for the products. Though the different was of minor three percent, Google got the second position with 35 percent searchers … Continue reading “Amazon Beats Google as Preferred Product Search Point”
Facebook Comes With Four New Mobile Ad Formats
When it is about the social media platform with the highest engagement on mobile phones, nothing can beat Facebook. With above 1 billion daily active mobile users, this is the leading social networking platform. Looking at this, Facebook announced four new mobile ad formats to help the marketers reach out to the untapped market niche. … Continue reading “Facebook Comes With Four New Mobile Ad Formats”
New Study Declared Top 4 SEO Ranking Factors for 2016
The University of California Irvine’s Center for Statistical Consulting and Local SEO Guide jointly conducted a study that furnished information about the Local SEO ranking factors. The outcome of the study will help the users to prioritize their local SEO operations. The data obtained showed similarities between GMB pages which ranked better in Google searches. Some of … Continue reading “New Study Declared Top 4 SEO Ranking Factors for 2016”
3 Tips to Optimize M-Commerce Site for Quality Searches
The number of searches on mobile devices has been growing rapidly. In 2015, Google also confirmed this and gave the eCommerce website owners a hint of shifting towards mobile. To succeed in this highly competitive online market, it has got imperative for the retailers to think about ‘m-commerce’ as well. If you think that just … Continue reading “3 Tips to Optimize M-Commerce Site for Quality Searches”
What are the Crucial Elements of Strong SEO Copy?
Today SEO is not just a technique to draw the attention of different search engines; rather it is more dynamic, personal and exciting process for those who love experiments and new changes. Content makes a crucial part of search engine optimization, but today the importance and definition of SEO content have changed completely. In this … Continue reading “What are the Crucial Elements of Strong SEO Copy?”
Authorship is Officially Dead, Google Stops using it completely
Google’s webmaster tends analyst Gary Illyes announced at the SMX Advanced that authorship is completely and officially dead now. Google has stopped using it, even for the in-depth articles. I know you must be thinking that what is new in that, Google had already stopped using authorship in August 2014. Yes, Google stopped it, but … Continue reading “Authorship is Officially Dead, Google Stops using it completely”
What is the Relation between Content, SEO, PR and Social Media?
Content, social media, SEO and PR, all make an important part of digital marketing. But have you ever thought about relation among all these and how these affect each other? Actually, content is the base of social media, SEO, and PR. All these activities can happen only with quality content. And promoting content on all … Continue reading “What is the Relation between Content, SEO, PR and Social Media?”
7 Tips to Get Maximum Benefit from a Small PPC Budget
Have you ever come across a situation when you had to compromise with the benefits from paid advertising due to limited budget? Or you wanted to get a new PPC account but couldn’t do it due to high price? Do you have amazing plans to create attention grabbing PPC campaigns, but have to hold the … Continue reading “7 Tips to Get Maximum Benefit from a Small PPC Budget”
5 Ways to Offer Seamless Experience to the Retail Customers
Perfection is an ever-moving target. A business has to work continuously to perform better and offer a seamless experience to its customers. With the diversified customers on online and traditional stores, the process has got a bit complicated for the businesses. Now businesses have to look for advanced marketing strategies to appease both the online … Continue reading “5 Ways to Offer Seamless Experience to the Retail Customers”