Recently Twitter declared a new feature at the micro-blogging site ‘Stickers’. In short, this is an easy-to-use photo feature with a blend of hashtags, emoticons, and Snapchat filters.
There are experts who are calling these Stickers new hashtags for these are also searchable like hashtags. The users can easily check the newsfeed to find out the list of other users using the same sticker. The search option in this new feature makes it more beneficial than Snapchat filters for the marketers and brands investing in Twitter marketing.
If you are still unaware of Twitter Stickers, for your information this are like Snapchat filters that enable you to personalize your pictures in an entertaining way.
How can This New Feature Help Brands?
In broad terms Twitter stickers might not look anything else than a fun way to personalize the images, the search feature makes it a beneficial update for the brands. If Twitter offers sponsored stickers, brands can use the same to promote their brand.
Marketers can target the most used stickers and can increase engagement by encouraging people to retweet and share the collection of images.
Presently, the new feature is available for a limited number of users and the ones who have got the opportunity to try Stickers say that it is really an amazing way to personalize images.
Please share your images once this new feature is rolled out in your area.